Sunday, May 9th, 2021

Active Campaign vs. Infusionsoft – Which One is Better?             

You are switching to a different email marketing platform, in the long run. It will not only disrupt your business as it can also translate to more expenses on your part. So, knowing what to choose between Active Campaign vs. Infusionsoft as early as now can help you avoid those disruptions and unnecessary costs.

Infusionsoft and Active Campaign are two of the leading names as far as automated and reliable email marketing or CRM platforms for online businesses are concerned.

These two both provide an automated tagging system that streamlines your CRM and email marketing processes. The two also come at a bit more expensive price tag compared to those free options that appeal to entrepreneurs who don’t have significant capital to let get started right away.

Having said this, the investment that you put in Active Campaign vs. Infusionsoft will surely give you exciting rewards down the line.

About Active Campaign

Active Campaign is an all in one user-friendly marketing platform, which makes it perfect for both medium and small businesses. Aggressive Campaign combines marketing automation, sales CRM software, and email marketing in one simple and easy to use visual platform. This aims to help companies to acquire, engage, and retain your customers. Ultimately, Active Campaign helps you grow your business and save time.

Active Campaign allows you to create attention-grabbing email campaigns with ease so that you can always keep in touch with all your customers and contacts. It also has a visual campaign builder that allows you to develop automated marketing campaigns as well as send targeted emails to potential customers according to the interactions they have with your business. The integrated CRM also allows you to keep track of leads to close more deals that can further grow and expand your business.

Active Campaign also works well with others as it can integrate with more than 700 services and apps. These include analytics and CMS applications to accounting up to services focused on lead generation, sales, and support.

You can visit Active Campaign’s website at http://getacfreetrial.com and give their platform a try to know whether or not Active Campaign is the best solution to expand your business.

About Infusionsoft

Infusionsoft, on the other hand, is a type of all in one marketing and sales automation software meant for small businesses. It combines e-commerce, email marketing, and CRM. More than 23,000 small business owners are now using Infusionsoft to save time, grow sales, and get organized. Infusionsoft is exclusively made for small businesses. It doesn’t matter if your storefront is on a physical street or online, or you have an on the go service because Infusionsoft will surely help you out.

You can use this tool for mapping out every step of your marketing and sales strategy and automate those repetitive tasks like follow-up. Infusionsoft lets you scale your relationships with your customers, enrich leads, and a whole lot more.

Infusionsoft also lets you centralize all daily activities and customer interactions in just one place, acquire new leads and turn them into buying customers, create more online sales, and collect payment through the use of a centralized system, and boost your productivity.

If you want to use Active Campaign, all you need to do is visit http://getacfreetrial.com. If you wish to free training, check out http://emailmarketingcookbook.com.

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