Wednesday, May 19th, 2021

Clickfunnels vs Infusionsoft – Which One Is Better

Infusionsoft and Clickfunnels are online marketing tools that offer similar features but designed for different audiences. In spite of the differences between these tools, both will give you a great experience. If you want to know which one is better between Clickfunnels vs. Infusionsoft, you have to know their differences.

Clickfunnels – What Is It?

Clickfunnels is developed in 2014 by Russell Brunson. It’s a marketing, and an online sales funnel service enabling small businesses to sell their products as well as interact with the customers. It allows users to make eCommerce systems, lead generation systems, product launch pages, and sales funnels with the use of its simple drag and drop feature.

Clickfunnels is an ideal choice for both professionals and beginners in internet marketing. It allows them to edit landing and sales pages easily. It has many templates for both pages and funnels. Also, Clickfunnels enables you to link known payment processors directly to the page for payment. It makes it simple for the users with the knowledge to create professional-looking landing pages that make it simple to track the conversion rates.

Infusionsoft – What is It?

On the contrary, Infusionsoft is a sales and email marketing tool that helps medium-sized, and big businesses optimize and manage the life cycle of customers. It also combines social media, eCommerce, and email management. The tool enables you to get more features for marketing automation than any funneling tool.

You may create long term campaigns quickly based on the behavior of your customers, including making a purchase, signing up for events, and automating many processes.

The Bottom Line

Infusionsoft and Clickfunnels are both excellent tools. While they share some standard features, they are made with various audiences in mind.

If you are a solo marketer, managing a small marketing team, or a small business owner, you will prefer Clickfunnels. It is much easier to use, includes many tools that your business requires to create scalable and effective sales funnels. Plus, it is less expensive.

You will like Clickfunnels if your business sells physical or virtual products online and requires software that could manage payments, marketing, and customers.

If you are part of a more prominent company and you require a powerful marketing automation platform, you will love Infusionsoft because of its big range of available features. It is more powerful compared to Clickfunnels and more comprehensive and flexible.

The only disadvantage of Infusionsoft is that it is a bit challenging to use.

It means that you will have to complete its Kickstart training course before you can use the software confidently to create campaigns.

To top it all, Infusionsoft and Clickfunnels are some of the best tools for marketing. The only difference between them is their target audience. If you are a small business owner and require an all-in-1 tool to boost your sales, you will like Clickfunnels. However, if you are managing a more significant business, Infusionsoft is a better choice.

If you haven’t decided yet and want to learn more about email marketing, go to for free training.

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