Sunday, May 9th, 2021

Constant Contact vs Mailchimp – Which One Is Better

When it comes to communicating with your customers, email marketing is still the most effective way to do it. PPC and social media advertising are both critical parts of the equation, but they may frequently go so far. Besides, you are not creating a community of loyal customers with ads on Google or social media.

For you to achieve success in email marketing, you need a tool like Constant Contact and MailChimp. But, between Constant Contact vs. MailChimp, which can give you the best value of your investment?


It’s the most prominent email marketing app out there, and that is for some good reasons. It has a great program and also offers free membership. Within a few minutes of setting up your account, you easily plug away your first email.

Mailchimp’s feature list is impressive. These are the reason why more business owner consider MailChimp due to its flat, modern designs. It also comes with email templates and a user-friendly dashboard interface. Its analytics is worth a look and has decent mobile apps that will help you with sending and creating emails.

Constant Contact

When compared to MailChimp, Constant Contact does not have many users. However, it is still thought-out as one of the popular email marketing solutions in the market. You can also set up your account in a few minutes. It offers a free trial and doesn’t require a credit card to get started. It does many things well. But, the email designs are not as sleek as Mailchimp.

Which is Better for Your Needs?

Constant Contact and MailChimp are the go-to tools in terms of email marketing. These tools help businesses get in touch with market products, prospects, and re-engage previous customers via email.

Each platform is rich in functionality and features. But, both tools have different pricing and deliverability rates. When picking the right tools for your business, you might want to choose the finest one. It is okay to be confused with the options, but make sure that you choose wisely to avoid any inconvenience.

MailChimp is no doubt the winner for advanced features, customization, and ease of use.

It even provides a free plan and low paid options in comparison to Constant Contact. However, if you pay importance to a more comprehensive call and customer support, you can never go wrong with Constant Contact. It is one of the best when it comes to support, and you will never be disappointed once you have chosen it.

Choosing the right and best email marketing solution for your business may depend on your specific preferences and needs. Both Constant Contact and MailChimp have the potential to be a tool for your email marketing requirements. They both have pros and cons. The only thing that you should keep in mind is to choose the one that would benefit you the most.

If you think Mailchimp is for you, visit You may also check out for free training.

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